Brand Story for The Clear Jar Food-Born Multivitamin

HOW IT STARTED

IT STARTED WITH MY SON

My son plays youth tennis — practice 4 or 5 times a week. Like most active kids, he went through sugar-loaded electrolyte sticks constantly. I knew what all that sugar does to the body, and to teeth. Yet I, as a scientist who has studied sweat before, was paying a premium for it. That's when I decided to build something better.

THE FIBER GAP

FIBER-O-LYTES™: THE PRODUCT I WISHED EXISTED

I didn't just want to remove the sugar. I wanted to solve a second problem at the same time. More than 95% of Americans don't get enough fiber — my family included. So I asked: what if an electrolyte drink also closed the fiber gap?

The result is Fiber-O-Lytes™ — the only electrolyte drink mix with 6 grams of prebiotic fiber per stick. Zero sugar. 500mg sodium. 300mg potassium. Sweetened naturally with super clean-taste stevia at a good price. It's the drink I wanted for my son, my daughter, and myself.

Now it's available for yours.

Fiber-O-Lytes citrus electrolyte drink mix with prebiotic fiber, pouch and stick packs beside citrus fruit and a water jar

Person pouring Fiber-O-Lytes watermelon electrolyte mix with fiber into a glass of water beside the pouch and watermelon slices

Formulated by a food scientist

The Clear Jar Promise

“Every batch is third-party tested. Every serving is pre-measured, single-serve, and ready to go — no scooping, no mess, no guessing.

If you're tired of paying for sugar water, it's time to try something that actually does more.”

— Jason Z. Zhang, PhD, Formulator of Fiber-O-Lytes™

Published Researcher on PubMed · PMID 31498355 (opens in a new tab)